Activate Your Brand in Style at the 1-800-Liquors Celebrity Golf Classic 2025

When luxury, influence, and culture converge, your brand should be there. And there’s no better opportunity to stand out this summer than at the 5th Annual 1-800-Liquors Celebrity Golf Classic, taking place Sunday, July 27th and Monday, July 28th, 2025, at the historic Oheka Castle in Long Island, NY.

With a high-profile guest list of celebrities, athletes, and media influencers, this event offers prime real estate for brand activations that make an impression — literally and emotionally. Whether you're introducing a new product, building buzz, or reinforcing your market dominance, the Celebrity Golf Classic offers immersive placement options in a dynamic, ultra-luxury environment.

Unmatched Exposure, Curated Opportunities

Location activations at this event go beyond signage — they place your brand in direct contact with guests, participants, and viewers across digital, social, and on-site media.

From the course to the party lounges, here’s what’s available for your brand at the 2025 Classic:

✅ Party Hole Activation – $2,500

Position your brand at the iconic Party Hole — a favorite spot where energy runs high and the crowd gathers. Sampling tables, branded merchandise, games, and giveaways are all encouraged. This activation is perfect for spirits, lifestyle products, or entertainment brands that thrive in a social setting.

✅ Hole Activation – $3,500

Plant your brand directly at one of the 18 course holes. You’ll get a branded hole flag and tee box sign, paired with the ability to display banners or hand out samples. Golfers and spectators alike will engage with your setup throughout the day.

✅ Beverage Cart Activation – $5,000

Get your branding rolling — literally — by partnering with the mobile beverage carts that serve drinks throughout the event. It’s a highly visible, mobile platform that ensures your name stays top-of-mind every time a guest grabs a refreshment.

✅ Swag Bag Activation – $5,000

Secure a spot in every guest’s hands with product placement in the exclusive event swag bags. This is ideal for smaller-format items like branded mini-bottles, luxury grooming kits, golf gadgets, or premium snacks.

✅ Cigar Bar Activation – $5,000

Host or sponsor the Cigar Bar Experience — a chill-out zone at Oheka Castle where guests can unwind with premium cigars and cocktails. Your brand will be prominently featured with signage, accessories, or custom wraps for the cigars themselves.

✅ Beer Garden Activation – $10,000

Create a fully immersive brand experience inside the castle’s elegant Beer Garden. This activation offers product placement, signage, and engagement opportunities with attendees as they explore craft brews and lounge in a premium setting.

To see how past brands have made a powerful impact through creative activations, check out our recap on The Perfect Liquor blog.

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Align Your Brand with Star Power

The value of these activations isn’t just about foot traffic — it’s about cultural relevance. This year’s Celebrity Golf Classic will be attended by dozens of entertainment personalities, pro athletes, social influencers, and media partners.

Imagine your brand on the flag of the tee box where a Hall of Fame athlete takes a swing. Or a celebrity DJ posting Instagram stories from your cigar bar setup. These are the kinds of organic media moments that money alone can’t buy — but smart activations can create.

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Part of a Weekend of Iconic Events

Location activations are just one piece of a high-profile weekend. Brands that get involved also benefit from the extended event schedule — including two major headline events:

🌟 The Great Gatsby Affair – Sunday, July 27th

Hosted inside Oheka Castle, this glamorous 1920s-themed gala features fireworks, red carpet arrivals, and an immersive casino lounge. Many activations — like swag bags or drink sponsorships — flow directly into this event, maximizing exposure.

🌟 The 19th Hole After Party – Monday, July 28th

As the golf tournament wraps, the celebration continues with a luxurious after-party. It’s a high-energy finale where brands that invested in day-of activations can enjoy extended visibility in a high-social, influencer-heavy atmosphere.

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Custom Branding Opportunities

All activation options include flexible design support to ensure your branding blends seamlessly with the event’s luxury aesthetic. You'll also benefit from:

• Inclusion in event photography and highlight videos

• Brand mentions in livestreams and recaps

• Cross-promotion on 1-800-Liquors digital properties

• Signage on branded holes or carts

• Media-ready photo ops throughout the course

With a creative approach, your brand can activate in ways that guests actually engage with — turning impressions into impact.

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Who Should Activate?

Location activations are ideal for:

• Beverage brands (alcoholic & non-alcoholic)

• Premium lifestyle & fashion labels

• Cigar and spirits companies

• Tech, fitness, and sports brands

• Event services and local luxury providers

Whether you're launching a product, relaunching a legacy, or just showing up in style — this is the audience that matters.

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Let’s Make Your Brand Unforgettable

With limited space and a growing list of sponsors already locked in, the time to secure your location activation is now. Packages can be bundled with premium golf entries or VIP access passes for greater reach and value.

Ready to engage a high-value audience in one of the summer’s most exclusive settings? Contact the sponsorship team or visit each activation's listed page to register and customize your brand's experience.